Milla Jovovich explains to Lucky magazine that Jovovich-Hawk, the fashion line she started with model friend Carmen Hawk five years ago, is over: "It's like, when one door closes ... I'm in a time of rediscovery, from my career to my personal style." I have no idea why it's all coming to an end, because it seemed for a while like Jovovich-Hawk was so popular. All the it-girls were wearing Jovovich-Hawk on the town and the clothes were flying off the racks at high end department stores and luxury online boutiques. It was even nominated for a CFDA award for best new design line. The two designers ladies got so big they even created a diffusion line for Target - along with designers like Proenza Schouler and Behnaz Sarafpour.I guess what this means is that you'll have to snap up all the Jovovich-Hawk you can before it all goes off the assembly line. Like this adorable 70s inspired white pleated minidress.
Or this precious floral number that just screams 'first date'.
Or this sexy cut-out blouse with the vroom vroom factor.
Ok so you get the point, which is that now's the time to get it cuz it's not here to stay. Sob.


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